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Guides for agents who want the math done

Every guide quotes prices from vendor sites and ends with a clear pick.

All guides and prompt packs

Guide

Virtual Staging: AI Apps vs Edited Services, Priced Per Photo

Per-photo cost, turnaround and fit for Virtual Staging AI, Collov AI, REimagineHome, BoxBrownie and PhotoUp, using each vendor's own pricing.

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Guide

Real Estate CRM Picks: Wise Agent vs Follow Up Boss vs Real Geeks (Real Prices)

Published pricing, seat counts, contracts and AI features for three real estate CRMs, plus which agent each one fits.

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Guide

Writing Listing Descriptions With AI: ListingAI vs Write.homes vs ChatGPT

What each option costs, what it produces, and how to stay within MLS character limits and fair-housing rules.

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Guide

Follow Up Boss vs Wise Agent

Follow Up Boss vs Wise Agent with prices from each vendor's site: $69/user/mo vs $49/mo. Year-one cost, what each includes, and which fits solo agents vs teams.

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Guide

Follow Up Boss Pricing 2026

Follow Up Boss pricing from followupboss.com: Grow $69/user/mo, Pro $499/mo for 10 users, Platform $1,000/mo for 30. Yearly prices, add-ons and real team cost math.

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Guide

Follow Up Boss vs BoldTrail

Follow Up Boss lists prices ($69/user/mo; $499/mo for 10 users). BoldTrail, formerly kvCORE, is quote-only. What each includes and 7 questions to ask BoldTrail.

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Guide

ChatGPT vs Claude vs Gemini for Real Estate Agents

ChatGPT Plus $20, Claude Pro $20 ($17 yearly), Google AI Pro $19.99. Which fits listing remarks, CMAs and email for agents, plus a 5-minute test.

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Guide

Best AI Tools for Real Estate Agents

The best AI tools for realtors in 2026 by job: CRM, listing copy, virtual staging, assistants and follow-up. Prices from vendor sites, plus free options for each.

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Guide

Thank-You Notes After Closing

Four copyable notes for buyers, sellers, referral sources and lenders or inspectors, plus timing and the gift rules.

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Prompt pack

ChatGPT prompts for real estate listing descriptions

7 copy-paste ChatGPT prompts for real estate listing descriptions: character-capped MLS remarks, luxury, condo, fixer-upper, land and a fair-housing check.

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Prompt pack

Expired listing scripts and letters, written with AI for each house

AI prompts that write expired listing letters, a 30-second call opener and objection replies tailored to each listing, plus a 7-day touch plan.

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Prompt pack

FSBO scripts that lead with value, generated for each seller

Value-first FSBO scripts written with AI: door-knock opener, letter, net-proceeds table and replies to 'I don't want to pay commission'. Copy-paste prompts.

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Get both free: the AI Prompt Playbook and the Buyer Kit

Join the weekly email and both PDFs show up in your inbox: 18 AI prompts with worked examples, and the Buyer Consultation Kit with replies to 8 commission objections. After that, one email a week: a tool worth paying for, with the real price, a prompt and a script you can use that week, and one thing to do. Unsubscribe anytime.

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